David is a seasoned executive with over 20 years of leadership experience in highly engineered product businesses, spanning commercial functions, general management, and executive leadership at the group level. His career began as an Army Officer and management consultant, where he developed a strategic mindset and operational discipline that would later define his approach to business transformation.

Transitioning into manufacturing, David built a track record of driving growth, operational excellence, and Lean transformations as a product manager, sales and marketing executive, and business portfolio leader. His leadership spans global markets, with hands-on experience leading teams in China, the UK, and the U.S. Over the past 25+ years, he has led and facilitated numerous kaizen events, including leveraging Lean Focus as a key partner in his corporate transformation efforts.